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2014.09.10

KissMyAds and HasOffers by TUNE enter into long-term partnership to enhance mobile traffic quality

by KissMyAds
Cologne, 10 September 2014. KissMyAds, a mobile performance marketing network used by thousands of publishers, today announced a deeper integration with HasOffers by TUNE, a global leader in mobile marketing and attribution analytics. The enhanced integration gives KissMyAds publishers access to more features and increased mobile functionality to enrich the quality of their network. KissMyAds has plans to develop additional capability using the powerful tools of the HasOffers API. To better support the growing needs of publisher managers, the renewed partnership between KissMyAds and HasOffers enhances the quality of mobile traffic by enabling better targeting through performance marketing campaigns. KissMyAds clients will also have access to more mobile inventory. Additionally, KissMyAds will provide advanced training to their publisher managers so they may fully utilize the new functionality. “I’m excited to continue the successful partnership we established in 2011,” says Marc Ahr, CEO of KissMyAds. “We partnered with HasOffers by TUNE because they are the leading provider of mobile and attribution analytical technology in the market, and it is important for us to constantly deliver optimum service levels to our customers.” Cameron Stewart, General Manager HasOffers, commented, “We have been working with the KissMyAds team since they started their operations, and are looking forward to continued collaboration as they push the mobile marketing envelope in the German market and beyond.” The KissMyAds and HasOffers teams will work closely together to tackle the specific demands of their mobile marketing customers. KissMyAds will host industry and market workshops for their publisher managers to train them on how to most effectively leverage the HasOffers platform and services - increasing the already high level of standards.
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